Liverpool's Brazilica Festival a Sizzling Success
Brazilica Festival brought sunshine and thousands of people onto the Liverpool streets last weekend, and organisers Liverpool Carnival Company and Orb Events are delighted with the success of what has become the UK’s largest Brazilian carnival event. Almost 100,000 people witnessed this glittering spectacle across Liverpool City Centre.
Maeve Morris of Liverpool Carnival Company said: “We promised Brazilica would be back bigger and better for 2012 after last year’s success and I’m delighted to say the weekend exceeded all our expectations. The people of Liverpool and visitors from around the globe showed they can party Rio style, the city has taken samba to its heart and given performers from far and wide a great welcome. Roll on Brazilica 2013!”
Liverpool City Council’s cabinet member for culture and tourism, Councillor Wendy Simon, said: “Brazilica is fast becoming a firm favourite in Liverpool’s events calendar and it certainly brought the sunshine to the city centre this weekend.
“The city council is proud to support this family-friendly festival which really does bring wonderful carnival sights and sounds to the streets of Liverpool, and I’m delighted so many people came along and supported this samba spectacular!”
Williamson Square played host to a Main Stage with bands and singers from as far away as Singapore and Brazil who entertained a packed crowd throughout Saturday afternoon and evening, with stalls serving Brazilian and world food and a street market doing a roaring trade.
Over 500 performers participated in a spectacular Saturday evening Carnival Parade which saw colourful floats and sparkling dance and samba groups from far and wide cascade through packed City Centre streets, starting in Abercrombie Square and ending up in a fantastic finale in Williamson Square.
Bold Street retailers, bars and eateries brought a touch of carnival magic to their businesses for the weekend, with many offering special themed menus and dressing their windows in a vibrant Latin style.
Ged Gibbons, Chief Executive of City Central BID (one of the funders of Brazilica) said: ‘’To see thousands upon thousands of families enjoying Brazilica was a wonderful sight and shows why Liverpool is such a popular destination. With Brouhaha and City Steps it was a true carnival weekend and the atmosphere was electric. The really exciting thing for everyone is that there’s even more great events still to come to the city centre this summer as part of our Summer of Love campaign.’’
Football fans young and old showed off their skills and learned some new ones at the Brazilian Soccer Zone, Clayton Square which along with the Main Stage was hosted by event media partner Juice FM.
Juice FM Station Director Graham Sarath said: “Juice FM were once again delighted host the Brazilica main stage at such a huge, feel-good event for Liverpool. A full line up of Juice FM presenters, including the Sony Award winning Adam Weighell from Juice FM Breakfast hosted throughout the day. Juice FM were also delighted to lead the energetic, spectacular parade through the City Centre.”
Photo credit: Danielle Hughes